Key Aspects of the Role

• Territory & Team Management: Responsible for specific geographical areas (e.g., city/state) and leading a team of sales executives/officers.
• Key Skills: Strong distributor management, HoReCa (Hotel, Restaurant, Cafe) exposure, and data analysis to boost sales performance.
• Experience Needed: Typically 10–20 years for senior roles, or 6–10 years for standard ASM roles in FMCG/Beverage